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Billionaire Mark Cuban will hire you and all you have to do is convince millions of people to go see more movies.

How do you get people out of the house to see your movie without spending a fortune. How can you convince 5 million people to give up their weekend and go to a theater to see a specific movie without spending 60mm dollars.

Come up with a great idea that i want to use and I will come up with a job for you to make that idea happen.

Ehh…well I am under employed at the moment so why not give it a shot…here is my response to his open letter:

I love movies. I’m a filmmaker. I work in the film industry. However, I rarely see movies and never at full price. High ticket cost is the only reason I don’t see a movie every single weekend. I simply can’t afford it and only occasionally feel like the movie I saw was worth it anyways.

My solution is dramatically lower ticket prices combined with a same day DVD release that is sold only in theaters. Charge $25 to see a movie AND own give a copy of it to take home. OR, you can buy a ticket without the DVD for $5. A few months later. after the theatrical run, the DVD goes to Best Buy.

Family of Four:
1 DVD Ticket at $25 dollars
3 admission only tickets at $5
=$40

4 Tickets at $10
=$40

The consumer feels like they’re getting more value since they’re taking the movie home and you preserve the theatrical window by making the DVD only available in theaters.

I do not believe the answer is in marketing. If anything marketing is the only reason movies continue to make any money at all. Bad movies and high ticket prices are the reason movies don’t make money.

I’m response 703. I’ll let you know when Mark calls me in for a face to face.

This entry was posted on Thursday, July 27th, 2006 at 5:57 am and is filed under schemes, industry. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.